Similarly, Angela Belt’s podcast, “ The Mood Board,” focuses on the “intersection of race, culture, and interior design”-a concept very specific and unique to her interests and identity. For example, the “ Growing Up Halal” creators speak to a very specific community that they identify with: young Muslim-American women who feel they don’t have an adequate platform or representation. The more specific your topic is, the easier it will be to identify and appeal to your audience. Rather than casting a wide net, pinpoint the unique value your podcast brings to the world and consider the audience who is most likely to listen to (and benefit from) your show. While you may be thinking, “My podcast is for everyone!” keep in mind the key to growing your listeners is to find your niche. ‍Before you commit to any particular growth strategy, try to narrow down your intended audience. That’s why we put together these tips for growing your podcast audience-because whether you’ve had a show for a while or are just starting out, everyone’s story deserves a chance to be heard. To get your podcast in the ears of more listeners, you have to take the necessary steps to reach them. But word of mouth alone will only get you so far.

Putting your podcast out there is a major first step-not to mention a great accomplishment.

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